Why We Do What We Do

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residential fire sprinklersWhile browsing the Chicago Tribune this week, our CEO stands up, walks to my office, and sets an article on my desk.  He declares, "This is why we do what we do," and walks away.

I look down, and see a Chicago Tribune article titled, "Burn Camp in Illinois Fosters 'Special Bond.'"  I have to admit, I was intrigued by the article.  I'm not one who can look away from a sad story.  I always read, and then tearfully regret it afterwards.  This story, however, was different.  It was a story of hope, determination, and courage.  Through this camp, children were able to get comfort and form acceptance over their fate. 

The camp, "I am Me," was set up for burn survivors age 8-16.  It helps these children learn to cope with their situation and feel comfortable in their skin again.  It is run by the non-profit Illinois Fire Safety Alliance in Mount Prospect and 65 volunteers.

The American Burn Association reports that 500,000+ people suffer burns that require medical care a year. 

This year, 60 campers participated and of those campers, 20% were burnt in house fires.  House fire injuries can be prevented or lessened with residential fire sprinklers 96% of the time.

This is why we do what we do.  Our priority is to keep people safe above all us.